Episode 5: Part 1 – Marketing to an Invisible Audience
In this episode of TransferTALK, Jay sits down with Ryan Morabito, Senior Advisor and Strategist at 5° Branding, to dive into the topic of invisible college audiences. These include transfer students, adult learners, and what Ryan calls “Dormant Degree Seekers” — individuals who have earned college credit but haven’t yet returned to complete their degree. […]
Episode 4: Underserved College Bound Communities
In this episode of TransferTALK, Jay speaks with Dr. Su Jin Jez, CEO of California Competes, about how higher education can better serve underserved college-bound communities. These include students who are ready and capable of pursuing higher education but remain disconnected from the system due to systemic barriers, lack of access, or institutional blind spots. […]
Episode 3: The DNA of Transfer Students: Common Needs of Transfers
In this episode of TransferTALK, Jay speaks with Drew Melendres, Co-Founder of DegreeSight, to explore the common needs of transfer students—and how institutions must evolve to meet them. Drew’s experience spans years of working with non-traditional learners and transfer populations. He brings both data and intuition to the conversation, offering insight into how the recruitment […]
Episode 2: What California Knows About “Dormant Degree Seekers”
In this episode of TransferTALK Jay talks with Dr. Laura Bernhard, Senior Researcher at California Competes, a non profit organization focused on researching and advocating for students who have started but have not finished their college degree in the state of California. They’ll wrestle with the challenges of identifying and holistically supporting a giant national […]
Episode 1: Serving Transfer Students
On the first episode of TransferTALK, host Jay Fedje talks to David Cook, Founder of DegreeSight, a company dedicated to empowering transfer-friendly institutions. DegreeSight helps colleges and universities enroll, retain, and graduate more transfer students. These two thought leaders dive into current transfer strategies and look into future trends that enrollment leaders will have to […]